pareidolia

The mind’s ability to find visual patterns and recognizable shapes where none
are intended. (Pareidolia is the mind’s way of finding patterns within chaos. In
a foreign place—even a foreign or visual text—we yearn for something we can
hold onto, so we invent it. This ability to perceive (or invent) patterns is why
we can see beasts floating in the sky as clouds and why we can find a knight
errant in a child’s scribble.)